Is Zaful A Scam? We Take A Closer Look

Written by Franklin Hatchett

Our goal at EcomElites is to help readers get the information they need, we partner with companies to help bring you that information. If a purchase or signup is made through our partners, we receive compensation for the referral. Learn More

Our goal at EcomElites is to help readers get the information they need, we partner with companies to help bring you that information. If a purchase or signup is made through our partners, we receive compensation for the referral. Learn More

There are thousands of online fashion stores where you can buy things to add to your closet. One of these is Zaful, a huge clothing store that offers affordable clothes and a 30-day refund or return policy. It sounds too good to be true, so the question is: is Zaful a scam or not?

What Is Zaful?

Zaful is a company that was founded in Hong Kong. The company is owned by WISEON E-COMMERCE (HONG KONG) LTD. Founded in 2013, the company has grown into an international brand, and now has an office in the United States.

Zaful operates globally, and it delivers products in both western and Asian countries. It operates several websites, and the one that you will be able to access depends on your country. For example, the website of Zaful India has a different content from Zaful US or Zaful Philippines.

Zaful is a big brand that can be compared to Shein, another company that sells good quality clothing for women at really affordable prices. While Zaful offers clothing for both men and women, most of its clothing lines are for women. If you go to the site, the sliders and coupons all show women’s clothing lines. There are no products for children, but the inventory size of the company is huge, with literally thousands of clothing and accessories to choose from.

The company is not accredited by the Better Business Bureau of the United States. Despite this, the company has a high satisfaction rating from its customers at 4.5 stars out of 5 stars. In the last three years, there are more than 108 complaints filed and closed against the company, and most of these complaints are about items not received, items are incomplete or of low-quality, or that refunds were not received.

There are also several complaints about delayed shipping, but most of these complaints were a simple misunderstanding. Many customers who complained about delayed shipping did not realize that Zaful needed up to seven days to process the order, and this processing time does not include the actual shipping time.

What Products Can You Buy From Zaful?

Zaful offers thousands of items, and it is impossible to list all of them. If you go to any of its websites, you will be thrilled as a shopper because almost anything you can think of, as far as clothing is concerned, is there. The only thing that Zaful does not specialize on is shoes. From time to time, you may see some pairs, but this is not the main focus of the company.

Here is a list of the product categories that you can find in Zaful for women:

  • Dresses
  • Hoodies
  • Mini-dresses
  • Swimwear
  • Casual dresses
  • Tops
  • Blouses
  • Pants
  • Jeans
  • Leggings
  • Intimate wear
  • Shorts
  • Jackets
  • Coats
  • Blazers
  • Sweaters
  • Summer and bohemian dresses
  • Bodycon
  • Skirts

Here is a list of all the products you can find for men:

  • Tops
  • Bottoms
  • Swimwear
  • Underwear
  • Accessories
  • Hoodies
  • Jeans
  • Cargo shorts
  • Shorts
  • Cardigans denim

On the site, you can browse by category to make your shopping easier. There are also filters where you can show only specific materials, like cotton, polyester, wool, acrylic, nylon, and other materials.

How Do You Buy From Zaful?

To be able to make a purchase, you need to create an account. The first step you need to take is to select your region, and you can do this from the drop-down menu on the upper right hand of the website.

After that, choose the currency you want to use. And then click on Update Preferences. This is important because the system will only show products sold in your region. If you are already a member, you can choose to sign in before you shop, so there is less hassle of logging in later.

If you are not yet a member, you can create an account now or do it later. It is better to create an account now before shopping because the system will ask you to create one later if you check out. Although there is a guest checkout option, signing up for an account makes your second shopping activity much easier.

If you want to sign up now, just click on the person icon at the top right, and then click on CREATE ACCOUNT.

After doing this, you can start shopping. The site does not have an Add to Cart button on the product thumbnails. To be able to buy, you need to launch the product page and then click on ADD TO BAG.

From there, you can choose to checkout or continue shopping. As you add products to your cart, the site will inform you if there are promotions, such as discounts if you meet a minimum purchase price.

Advantages and Disadvantages of Zaful

As mentioned earlier, there have been some complaints about the company that were filed in the Better Business Bureau of the United States. However, this does not mean that Zaful is a bad company.

Below are the advantages of shopping at Zaful:

  • Lots of products – there are thousands of clothing designs that will suit the taste of any shopper
  • Promotions – Zaful does not run out of promotions. There is always a discount available to customers. It is not unusual to see lots of clearance sales and flash sales on the site.
  • Return Policy – Zaful offers a 30-day refund policy if you are not satisfied with the product. This 30-day period starts after you receive the item, not after you order the item.
  • Student Discount – if you are a student, you can join the Student Membership Program. In this program, you have to pay an annual fee. In exchange, you will get a discount every time you shop. There is also a free membership, but you will only get a discount of 6%. The rest of the members would get a discount of 8%.

Here are the disadvantages of shopping at Zaful:

  • Few products for men – only a handful of choices are available for men; there are none for kids
  • Slow service – many people who filed a complaint said that customer service of Zaful is slow. The live chat feature is of no help since it is only for people who have not yet made a purchase.
  • Slow refunds – in the Better Business Bureau, there are many who complained that they did not receive a refund. The refund process is slow, and can even take up to 14 business days.
  • Shipping problems – there are 34 delivery issues that are reported against the company in the Better Business Bureau. The most common complaint is that it takes so long, it did not arrive, or that the product is incomplete.

While these complaints are reasonable, one has to think also that no company is perfect. Zaful is clearly not a scam, but it does have opportunities to improve its business and its customer service.

Zaful Shipping Costs

If you shop at Zaful, the shipping cost varies from one country to another. The shipping time frame is also different.

For US customers, shipment usually takes between 6 and 8 business days. This is Standard Shipping, but it does not include the seven days of processing. For Express Shipping, it only takes 3 to 7 business days.

For customers from the United Kingdom, the Standard Shipping is up to 10 business days, and Express is also up to 7 business days.

Free standard shipping is also available for all customers if the purchase is more than $49. The rates of shipping can be anywhere from $3.99 to $12.99.

Payments Accepted

Zaful accepts several payment methods, and most of these are Credit cards. On the website, you will see that it takes PayPal, too.

Here are the payment options:

  • PayPal
  • PayPal Credit
  • Credit cards
  • Debit cards
  • Wire transfer

PayPal Credit is a service where the customer can buy on debt. However, this is only available to customers from the United States.

Returns Policy

If you bought something from Zaful and you are not happy, you can return it for as long as you pay for the return shipping and the item is not damaged.

To file a return or a refund, you must contact customer service. Do this by going to the Support Center on the website. Fill out the form. Make sure you describe the issue in detail, and that you include your reasons for returning the item. If filing for a return, you must include the SKU product number, and then order number, which you will find on your purchase details.

Zaful will only accept returns if it is the company’s fault. Zaful can issue a full refund or replace the item. Zaful will not issue a refund or accept a return simply because you changed your mind. But for unwanted items, you may succeed in asking them to give you a partial refund, but never a full one. Also, you cannot ask for a refund or exchange if you ordered the wrong size or design.

Zaful Z Points

Zaful offers a loyalty program for its customers. This program is called Z Points. Every 50 points are equal to $1, which you can use to shop in Zaful. To be able to earn Zaful or Z points, you must first spend money on the site, and you have to be a member.

Also, you can earn Z points if you write reviews, or if you post promotional images about Zaful. There is no clear policy on how many points you can earn if you do this. There is also no clear policy on how many Z points you will earn if you purchase Zaful products.

By the time you are ready to use your Z points, your discount must not exceed 30% of the cost of the things you shopped. For example, you shopped for two products worth a total of $10, and you want to apply your Z points that is worth $5, it will mnt be honored. The maximum you can use is $3 because 30% of $10 is $3.

Z points cannot be used with items for sale because they are already discounted. Also, you cannot earn additional Z points if the money you used to buy used Z points.

Affiliate Program

Apart from the Z points, you can also earn money if you participate in the affiliate program of Zaful. An affiliate program is a business practice where you market or advertise their products. If you make a successful sale, you will receive a commission.

At most, you will earn a commission of 30%. There are three types of affiliates in this network. These are called Agency, Influencers, and Individuals.

If you are an agency, Zaful will provide the banners, data deed, coupons, and video that you can post on your website. If you are an influencer, then you will be able to get free clothes from Zaful. You can also get exclusive coupons, but you need to inform Zaful how you used the product on your site.

If you are an individual, you will need a social account, and you can also expect Zaful to give you free clothes. However, your individual social media channels must meet some requirements, like the number of followers.


Clearly, Zaful is not a scam. While there are people who have a bad experience with the business, Zaful is one of the biggest fashion stores in the world. They do not have brick-and-mortar stores, but they have warehouses spread out across the world.

It is true that shipping is a big opportunity for the company, but this is not the only company that has delayed shipping. If there is one thing that Zaful must improve, perhaps it is the handling or processing time. It must not take seven days for a Zaful employee to get the item from the warehouse and pack it. It must take less than 24 hours.

All in all, Zaful is a true and legal business. It has so many products to offer, and their clothing lines are always in trend. There is always a sale, and it is good to note that the company even offers a savings program for students.

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}