Gymshark is a popular brand that gets more than one million views or traffic per month. Its website is built on the Shopify platform. Does this mean you can build the same Shopify store and use the same theme?
The Shopify theme that Gymshark uses is GS 1.22.0 and it was last updated on December 26, 2020. Sadly, this theme is not for sale in Shopify. As a big company, Gymshark’s Shopify theme is custom-made. What this means is that the company has its own team that takes care of the theme’s code and its settings.
If you want to build a Shopify store with a similar theme, what I recommend is that you use the eCom Turbo theme, which I will explain in detail today.
What is the eCom Turbo Theme?
The eCom Turbo Shopify theme is a supercharged Shopify theme that is built by a dropshipper, for dropshippers. I built it with my team because I know what it feels to dropship.
As a dropshipper and a teacher, I know the pains of building a Shopify store. While many of the themes are free, they do not really give you the flexibility that you need to customize your store. I built eCom Turbo to address this problem.
In a nutshell, here are the things you can expect from the eCom Turbo Shopify theme:
- The most affordable and yet most functional theme on the Shopify universe
- Has apps that help you boost sales; these are apps that you would have paid otherwise
- High-converting theme
- Flexible and customizable to fit your design and branding strategy
- Works ultra-fast and removes all clutter; this gives not just the best customer experience but is also great for SEO
- Free e-commerce course; I will give you free access to how you can set it up and improve your conversion rate
If you want a website that performs like Gymshark, you have to get the basics right, and it all starts with the theme you use. In the next section, let us talk about the features of this theme in detail.
Features of the eCom Turbo Shopify Theme
There are many features in my theme that you will not find anywhere else. For example, I offer lifetime support and updates, which is something that you will rarely see in other themes that are paid.
1. Conversion Boosters
The eCom Turbo theme allows you to create discounts so you can collect leads. At the same time, your leads can use the discount to actually make a purchase and get more value for their money. This booster is 100% customizable, and you can use it as a pop-up.
2. Scarcity Timer
This app is built-in, and you can turn it on or off. A scarcity timer is a timer where you can tell the site visitor about a sale, and that sale is going to end based on the time you set.
What does this do? It makes a site visitor want to buy the item now. Otherwise, he will be paying a premium price. It takes advantage of a customer buying psychology called “fear of missing out.” There are four styles that you can choose from, and you can also customize these designs.
3. Call-to-Action Buttons
With my eCom Turbo theme, you can create buttons and customize them, so your offers are highly visible. You can put these buttons on your cart, product pages, and even your home page.
Using the right words and colours will help improve your conversion rate. This is why this app is also 100% customizable.
4. Instagram Support
As a dropshipper myself, I know that Instagram is a widely used marketing platform. The problem with some themes is that you cannot integrate them with Instagram.
With eCom Turbo Shopify theme, you can post your products and links on Instagram, and when your flowers click the links, the theme will automatically adjust as a mobile-friendly store. Your Instagram promotions will not be put to waste. You will also have access to sticky buttons that will boost your Instagram sales.
5. Custom Homepage
Your homepage is your landing page. This page is what makes a potential customer decide if he will stay and buy or leave. The eCom Turbo theme allows you to fully customize your home page.
Here are the things that you can do:
- Add sliders
- Create sections
- Add product sections or groups
- Upload a video
- Change the text colour and font styles
With our customization option, you can make your homepage really unique to you. You can do the same with your product pages to make your entire website look sleek and professional.
The eCom Turbo theme has so many more features. You can add customer-related recommended products, GEO-IP currency recognition, a button that takes the user to the checkout directly, trust badges, profit-boosting cart buttons, and so much more.
The eCom Turbo Shopify theme is currently offered in three price points. Each price point gives you full access to all the feature, but the most basic one can only be used on one Shopify store. If you want to use the theme on more than one store, you will need to upgrade.
Summary: What Shopify Theme Does Gymshark Use?
Gymshark is one brand that is growing really fast. It has done a fantastic job, especially in a niche that is already filled with so many sellers. The gym or body workout niche has a lot of big players like Nike, Adidas, Under Armour, and so much more. However, Gymshark has found its place.
One of the reasons for this success is the theme. They customized a theme that is fully functional, easy to use, and easily converts. Since you cannot use the same theme as they do, your only alternative is to use something that has the same power.
This theme is eCom Turbo. Sadly, I cannot recommend the free themes of Shopify if you want to have a dropshipping website like Gymshark. Use the eCom Turbo theme, and I guarantee you that you will not be sorry.